Recruiting for the Job that No One Wants

A recent article by Aaron Smith on Yahoo discussed how difficult it can be to recruit candidates for a job that no one wants. In this case, it referenced truck driver positions, which many times will go unfilled because of the lengthy and expensive process to become certified with a commercial drivers license, in addition to a tough lifestyle and working conditions. We took a look at updated hiring demand to see just how much demand there is for drivers, how difficult-to-fill the jobs are, and how employers may be able to fill jobs faster.

In July, there were more than 138,000 online jobs available for truck drivers in the US. This not only is a 17% year-over-year growth, but also marks a new all-time high in hiring. There were more than 8,400 companies that had open jobs at some point during July. Some of the large transportation and trucking companies had thousands of positions across the US.

Hiring Demand for Truck Drivers - 4 Year Hiring Trend

Hiring Demand for Truck Drivers - 4 Year Hiring Trend
Source: WANTED Analytics

Recruiters that source for truck driver positions probably agree with the article, that jobs many times go unfilled for long periods of time. Based on the below heat map of the average posting period for truck driver job ads, you can see that most metro areas fall in the middle to dark brown shades. This means that on average, job ads stay online for longer periods of time. One of the longest posting periods for truck drivers in Charlottesville, Virginia. Here, ads stay online for about 74 days - that's 10.5 weeks! Imagine the time, effort, and expenses spent over those 10+ weeks to source candidates. By looking at this map, employers in the Charlottesville area can quickly see how long it will take to fill a job opening, and discuss where to advertise job listings. Perhaps an employer in this area will decide to not even post the job locally, and will look to other nearby areas to build a candidate pipeline.

Heat Map of Average Posting Periods - Charlottesville, Virginia

Heat map of average posting periods
Source: WANTED Analytics

If you are recruiting for truck drivers and finding conditions difficult, there are some places you can turn to source qualified candidates. Across the US, there are some locations that have a surprisingly short posting period and larger than average candidate pools. By sourcing from these areas, Recruiters may be able to fill jobs faster since they'll have more candidates to choose among and less competition from other employers to attract potential candidates. Dalton (Georgia) and Longview (Washington) are among some of these cities. There are fewer than 20 job postings in these cites, yet there are thousands of potential candidates so competition is likely to be minimal. Also, job ads in these 2 cities stay online for less than 4 weeks - more than 6.5 weeks shorter than in Charlottesville!

Hiring Scale for Truck Drivers in Dalton, GA

Hiring Scale for Truck Drivers in Dalton, GA
Source: WANTED Analytics

The below heat map of Hiring Scales show where the easiest and hardest places to recruit drivers are. Recruiters should focus their efforts on sourcing candidates from the bright green areas, which show the easiest locations.

Heat Map of Hiring Scales for Truck Drivers - Metro Areas

Heat Map of Hiring Scales for Truck Drivers
Source: WANTED Analytics

Are you recruiting for truck drivers? See how conditions in your city compare with the free Hiring Scale™! Just tell us where your open position is located, and we'll show you who you are competing with to attract candidates and where you can find talent!

Already an Analytics user? Log in and search for Truck Drivers to see Hiring Scales, salary data, and where to find candidates. Be sure to check out our new Maps tab for interactive heat maps of supply, demand, time-to-fill, salary and more!