Mashable recently featured an article that highlighted the most difficult-to-fill skills at start-ups. We were wondering how difficult-to-fill each of these qualities are likely to be overall.
The hard-to-fill skills included:
- Sales experience
- Marketers with SEO/SEM skills
- Data analysis
- Engineering experience
Which of these skills do you think would most difficult-to-fill? Our Hiring Scale shows that marketers or PR professionals with search engine optimization (SEO) and/or search engine marketing (SEM) skills is the hardest skill to recruit, scoring an 82 (out of a possible 99, 99 denoting hard-to-fill.) The city with the least difficult conditions currently is Greensboro, NC, scoring 47.
Hiring Scale for Marketing and PR with SEO and SEM Skills
The least difficult-to-fill skill is sales experience, with a national average score of 49. Out of the skills listed above, sales experience is the most in-demand, ranking among the top 10 most commonly advertised skills. The available qualified candidate supply for sales experience is larger than the talent pools for some of the other skills listed, which may contribute to making this skill slightly less hard-to-fill. Mashable stated that recruiting sales professionals at start-ups is even more challenging because, "very few experienced salespeople are applying to work at start-ups." Recruiters who face difficulty recruiting experienced sales professionals are likely to have an easier time in Madera, CA, which scores a 9.
Hiring Scale for Sales Experience
On average, data analysis skills scores a 64 on the Hiring Scale. Recruiters are likely to experience the most favorable recruiting conditions in Panama City, FL, where this skill scores an 11.
Hiring Scale for Data Analysis Skills
Nationwide, the Hiring Scale score for engineering and quality assurance is 62. Palm Bay, FL has the best recruiting conditions, scoring a 9 on our Hiring Scale.
Hiring Scale for Engineering and Quality Assurance Skills
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