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Growing Your Company? Business Development Skills Increase in Demand

By Abby Lombardi on June 18, 2012 in Hiring Demand Indicators.

Recently, business development skills have been a common requirement in job ads across several occupations. We wanted to take a closer look at hiring demand and see how difficult it is likely to source this talent. In May, over 124,000 jobs that included business development were advertised online. This is a 25% increase compared to May of 2011. Among the industries with the most demand for business development skilled professionals were Insurance Agencies and Brokerages, Commercial Banking, and Offices of Certified Public Accountants.

Hiring Demand for Professionals with Business Development Skills – 4 Year Hiring Trend

Hiring Demand for Business Development Skills

Source: WANTED Analytics

Business development skills are most commonly included in marketing and sales related occupations.  The most commonly advertised titles include:

  1. Business Development Manager
  2. Sales Representative
  3. Account Executive
  4. Director Business Development
  5. Sales
  6. Account Manager
  7. Sales Professional
  8. Branch Manager
  9. Avon Representative
  10. Financial Advisor

What other skills do business development jobs require? Below are the 5 skills that are most commonly required in job ads for these positions.

  1. Project management
  2. Microsoft PowerPoint
  3. Microsoft Office
  4. Product development/management
  5. Customer relationship management

The metro areas with the most job ads for business development professionals were New York, Washington (DC), Los Angeles, Chicago, and San Francisco. Although employers in New York placed the most job ads (more than 9,000 in May 2012), Chicago actually experienced the greatest year-over-year increase in demand. The volume of ads here increased more than 25% in May of this year compared to last year.

Our Hiring Scale™ shows these jobs are likely to be moderately hard-to-fill on average US. As the volume of job ads for these skills continues to increase, the available talent pool has not grown at the same pace. The level of competition for this talent among employers and Recruiters and the time it takes to fill job openings is likely to increase, as well. On average, job listings for business development professionals remain online for an average of 40 days, or just under 6 weeks, across the US. However, our Hiring Scale also shows us that there are several cities across the US that are experiencing more favorable conditions for sourcing this talent. Below are the 5 locations where business development skills are likely to be easy-to-recruit. In these cities, there is less competition for qualified candidates, making it easier and faster for Recruiters to fill these jobs.

Best Locations to Recruit Business Development Skills

Best Cities to Source Business Development Talent

Source: WANTED Analytics

Are you recruiting for candidates with business development experience? Learn about your competition for talent, see average salary data, and find potential candidates in your city with our free online Hiring Scale!

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